Today I became a news publisher, and it only took 10 seconds. Take a look at the premiere issue of the Educational Innovator http://paper.li/lisadawley 
I wish I could take credit for all the hard work, but actually, it was easy to make in just a few clicks after I made a user account at http://paper.li
Paper.li is a cool tool if you have an active Twitter or Facebook account. It will compile all of the daily posts of yourself and the people you follow into a great publication with just a couple of clicks. Paper.li is still in alpha, which means there aren’t a lot of customization features yet available, but this is one digital media tool I’m going to keep my eye on. What a great way to organize and compile daily news feeds for quick reading.
Lisa Dawley is a Professor of Educational Technology at Boise State University
The best thing you can do when building your list is to create a free tutorial that people will follow , in this case the tutorial will engage them , and these people will get to know you a lot better.